A social campaign that re-imagines what it means to celebrate a new home.

We partnered with social media star and comedian DanBamBam in a video series that invites Twitter users to share how they’d celebrate a new home — and win prizes to make those dreams a reality. From the extravagant to the delightful to the ridiculous, these are the small moments RanLife makes possible for customers. The campaign was expanded into OOH advertising, online ad space and a social media contest.